Why Sonic is the Perfect Mascot for Gen Z

Michael Swaim guides you through the evolution of "coolness" from the 90's to the present, using Sonic the Hedgehog as his metric and oldness as his engine. Find out what the evolution of the SEGA mascot reveals about differences (and similarities) between Millennials, Gen Z, and Boomers, what it all has to do with the redone CG in the new Sonic movie, and why the stage might just be perfectly set for a Sonic Renaissance. A Sonissance! So suck down a chili dog, because we gotta go fast. #ign #gaming #sonic
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